IHATOV
Japanese brand IHATOV is a collaboration between three friends with different experiences in the fashion industry: Takashi Matsumoto, who has spent time working with domestic and overseas brands and vintage shops; Yuji Funata, who has worked as a domestic designer; and Fumiaki Shimohigashi, who has been involved in creative work at an advertising agency. The three have created a lineup inspired by 1940s American art with all pieces made in Japan.