M+RC NOIR
Parisian streetwear brand M+RC Noir merges urban hip hop culture and high quality garments, with much of the brand remaining a secret. With a store in an unknown location in or around Paris and building an online platform that can only be accessed by password, the brand has built themselves off of exclusivity. Heavily tied to rap music and the environment in which the designer grew up in the suburbs of Paris, M+RC Noir has astonishingly found itself in high-end and luxury scenes. Despite M+RC Noir’s slogan “in this fashion industry by accident” the brand has successfully been featured on rappers like Wiz Khalifa, Young Thug, and Migos to name a few and is now sold in stores around the world.