BossUp
徳島出身のラッパーWATSONが完全監修する自身のブランド"BossUp(ボスアップ)"。BossUpとはスラングで「決意を持って次のレベルに上がる」という意味を持ち、楽曲だけでなくアパレルラインでも彼のセンスを惜しみなく発信していく。
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