MEMBERS OF THE RAGE
MOTR is a fashion brand whose artistic director is Scott Ramon Mescudi, also known as rapper Kid Cudi. The items are designed in LA and produced in Italy, and are based on unconventional outsiders. The debut collection pays homage to Nirvana's Kurt Cobain, fusing 90s grunge and hip hop with futuristic styles, and reflects inspiration from people who go against common sense. The MOTR logo, which features a stylized UFO and respect for "gamer" culture, was created in collaboration with designer NIGO.
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