Designer Chris Leba gained experience working for such iconic American brands as J.Crew, Tommy Hilfiger, and Polo Ralph Lauren before founding R13 in 2009. Based in New York, R13 develops collections inspired by the rebellious spirit (Gadsden flag) that called for independence at the time of the founding of the United States. They incorporate unconventional designs into classic silhouettes, and use many details that give the impression of vintage clothing, such as rips and paint stains. R13 has a natural yet rock and roll feel, and has garnered overwhelming support from both men and women.