DIESEL

Glenn Martens, who works on Y/Project, was appointed creative director of Diesel in 2020, and its Y2K designs have quickly become popular among the younger generation. The brand offers a wide range of products, including bags featuring the popular logo and signature denim. When the brand was founded in 1978, the name was chosen with the desire to invigorate the world like diesel fuel, which was attracting attention as a new form of energy, and its fresh and impactful designs are popular across generations. The brand's iconic denim collection and bags featuring the distinctive D logo feature the texture unique to an Italian brand, and Glenn Martens's designs are loved by people of all ages. Please take a look at these noteworthy items that combine the world of fashion with that of luxury.